Joy Cupcakes Interior / By Mim Design ~ HouseVariety

Friday, November 4, 2011

Joy Cupcakes Interior / By Mim Design

Melbourne VIC, Australia
Mim Design
Post By:Kitticoon Poopong

Photo © Courtesy of Shannon McGrath

Joy Cupcakes evokes memories of a “home” style kitchen with a palette of soft colours and handmade tiles providing an organic backdrop to the products; cupcakes produced with all natural ingredients.

Photo © Courtesy of Shannon McGrath

Joy Cupcakes prides itself on using all natural ingredients, and in turn the interior design reflects that “natural” feel using warm timbers, soft colours and hand crafted materials. The product was to take centre stage, with the interior as a complementary backdrop to the product and the ‘Joy Cupcakes’ brand. The store, like the project objective, was to install a sense of joy and happiness.

Photo © Courtesy of Shannon McGrath

Custom pieces were designed to enforce the product and the brand, such as:

Custom pendant light fittings signifying a “cupcake” design that takes advantage of the high ceilings, with a shade that can be adapted to a table lamp for kiosk style fitout.
Custom stools and tables reinforcing the soft colours of the handmade tiles.
Custom design to the benchtop creating a “doiley table cloth” style look.
Timber peg rails line the walls to create a custom merchandising display system that is in keeping with the “home” kitchen feel in which various kitchen utensils can be hung.

Photo © Courtesy of Shannon McGrath

Project Data
Project name: Joy Cupcakes
Address: 121 Exhibition StreetMelbourne VIC 3000, Australia
Program: Interior for Retails

The people

Client / Owner: Joy Cupcakes

Interior Designer: Mim Design

Note>>Location in this map, indicate city/country but not exact address.

HouseVariety

Friday, November 4, 2011